Internet Marketing

All about Internet Marketing and spreading your message online.

Site Seals – Which Site Seal Is Most Trusted?

If you’re running an eCommerce website, you’ve probably looked at Site Seals before. These are the seals sold by Truste, McAfee,  Thawte and other companies to communicate trust during an online transaction. Baymard has recently completed a study on which Site Seal is most trusted.

[Read more…]

What is Marketing?

“If the circus is coming to town and you paint a sign saying, ‘Circus is coming to Fairgrounds Sunday’, thats ADVERTISING.

If you put the sign on the back of an elephant and walk him through the town, that’s PROMOTION. If the elephant walks through the Mayor’s flower bed, that’s PUBLICITY.

If you can get the Mayor to laugh about it, that’s PUBLIC RELATIONS.

And, if you planned the whole thing, that’s MARKETING!”

-P.T. Barnum, 1871

Some things don’t change. The quote above belongs to P.T. Barnum of Ringling Brothers and Barnum & Bailey Circus in 1871 but the core message still holds true.

The 15 Minute Lead Impact Campaign (Plus Landing Page Code)

A few day’s ago, LeadImpact told me I had to use my existing $190 balance or I would forfeit all my money to them (according to their Terms of Service).

Since I work hard for my money, I threw together a fast “single image” campaign to burn through the funds. 🙂 Here’s how I did it. [Read more…]

Reputation Management 101: How To Remove Scam and RipOff Report Pages From Search Engines

Someone just told you they Googled your name or product and found a negative review with “Your Name Scammer” on the front page. You’re probably thinking, “How can I remove this result from the search engines?” Short answer: you can’t. Long Answer: you can push it down. [Read more…]

How to Automatically Add Buyers to your Autoresponder Email List

If you’re selling anything via Paypal, you must collect your buyer’s emails into a unique buyer’s list. This buyer’s list, if treated right, can continue to bring in revenue far into the future. I’m still receiving several thousands per month from a buyer’s list I created in 2009. However, you do not need expensive, 3rd party software such as DLGuard or Nanacast to automatically add buyers to the 3 major autoresponders on the market. [Read more…]